Privacy Policy
How GritWiz collects, uses, and protects your information.
Information We Collect
GritWiz collects information that helps us deliver and improve our decision intelligence platform. The types of information we collect depend on how you interact with us.
When you request a demo, schedule an executive briefing, or submit an inquiry through our website, we may collect your name, email address, phone number, job title, organization name, and any details you provide about your business needs.
When you browse our website, we automatically collect certain technical information. This includes your IP address, browser type, device information, operating system, referral source, pages visited, and the dates and times of your visits.
We do not intentionally collect sensitive personal information such as patient records, clinical data, payment card details, or government identification numbers through our website forms or analytics tools.
How We Use Information
We use the information we collect to operate our business, communicate with you, and improve our platform and website experience.
Specifically, we use contact information to respond to inquiries, schedule demonstrations, send relevant updates about our solutions, and follow up on expressed interest in our platform.
We use website usage data to understand which content and solutions are most relevant to our visitors, identify technical issues, optimize page performance, and improve navigation and information architecture.
We may also use aggregated and anonymized data for internal analytics, product planning, and to measure the effectiveness of our marketing and sales initiatives.
Website Analytics and Visitor Intelligence
GritWiz uses website analytics and visitor-intelligence tools, including Factors.ai, to understand how business visitors interact with our website. These tools help us measure page engagement, traffic sources, campaign performance, and interest in specific solutions, industries, case studies, and resources.
The information collected may include pages visited, time spent on pages, referral source, browser and device details, approximate location, company-level identification where available, and interactions with forms, buttons, or calls-to-action. We use this information to improve our website experience, understand business interest, prioritize relevant follow-up, and measure the effectiveness of our sales and marketing efforts.
Our website tracking is intended for business website analytics and account-level intent understanding. We do not intentionally collect patient records, clinical data, uploaded business files, passwords, payment details, or other sensitive personal information through website analytics scripts.
These tools may use cookies, pixels, scripts, or similar technologies to recognize visits and understand engagement over time. Visitors may control cookies through their browser settings or through any cookie consent preferences made available on the website.
We do not sell personal data. Information collected through website analytics and visitor-intelligence tools is used to support legitimate business, marketing, and website improvement purposes.
Cookies and Similar Technologies
Our website uses cookies and similar tracking technologies to enhance your browsing experience, analyze site traffic, and understand visitor behavior.
Cookies are small text files stored on your device that help us recognize your browser and capture certain information. We may use session cookies that expire when you close your browser, and persistent cookies that remain on your device for a set period.
You can control cookies through your browser settings. Most browsers allow you to block or delete cookies. Please note that disabling certain cookies may affect the functionality and user experience of our website.
Where applicable, we will present cookie consent options that allow you to choose which categories of cookies you accept.
Data Sharing
GritWiz does not sell personal information. We share information only in limited circumstances and with appropriate safeguards.
We may share information with trusted service providers who perform functions on our behalf. This includes hosting providers, analytics services, customer relationship management platforms, and email communication tools. These providers are contractually bound to use information only for the purposes we specify and to maintain appropriate security measures.
We may disclose information if required by law, regulation, legal process, or governmental request. We may also disclose information to enforce our agreements, protect our rights, or prevent harm.
In the event of a business transfer such as a merger, acquisition, or asset sale, personal information may be transferred as part of that transaction. We will ensure that the receiving party agrees to protect personal information consistent with this policy.
Data Security
We implement appropriate technical and organizational measures to protect the information we collect and store. This includes encryption in transit using TLS, access controls, and regular security assessments.
Access to personal information is limited to authorized personnel who need it to perform their job functions. We maintain audit logs and monitor access to detect and respond to potential security incidents.
While we take reasonable steps to protect your information, no internet transmission or electronic storage system is completely secure. We encourage you to use strong passwords and to contact us if you suspect unauthorized access to your information.
Data Retention
We retain personal information for as long as necessary to fulfill the purposes for which it was collected, including to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements.
Website analytics data is typically retained for a period that allows us to analyze trends and measure performance over time. Aggregated and anonymized data may be retained indefinitely for statistical and analytical purposes.
When information is no longer needed, we securely delete or anonymize it in accordance with our data retention procedures.
User Choices
You have choices regarding how we use and share your information.
You may update or correct your contact information by reaching out to us directly. You may also request that we delete your personal information, subject to our legal and contractual obligations.
You can control cookies and tracking technologies through your browser settings and through any cookie consent tools we make available on our website.
If you receive marketing communications from us, you can opt out at any time by following the unsubscribe instructions in the message or by contacting us directly.
Contact Us
If you have questions about this Privacy Policy, how we handle your information, or if you would like to exercise your rights regarding your personal data, please contact us.
You can reach us through the contact form on our website or by emailing privacy@gritwiz.com. We will respond to your inquiry as promptly as possible.
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. We will post the updated policy on this page with a revised effective date.
Effective date: September 21, 2026